Tag Archives: sales

Put this in your bundle and … gain business mind share!

Bundling has been all the rage for a while now. It makes me wonder if there is a legitimate business benefit for bundling corporate social responsibility (CSR). When it comes to packaging products and services for a more enticing deal, cable … Continue reading

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Marketing vs. Sales: Do you hear me now?

How do you know if your efforts to communicate are actually being heard by the audience you are after? Social media pundits aside (already a wealth of info on the net about how to reach your SoMe audience), what I … Continue reading

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How to Work Globally: 5 Things Dr. Seuss Might Say

Between you and me … tea isn’t always tea, you see. Humbled to copycat our dear Dr. Seuss, I ask you to consider this: ordering tea in different parts of the world offers a nice sip of the nuances of … Continue reading

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